Social Media Expert
Hospitality Industry
We’re hiring a Social Media Expert who will be responsible for developing and executing social media strategies to enhance brand awareness, engage audiences, and drive growth
Position: Full-time, remote.
THE ROLE | SCOPE OF WORK
- Develop comprehensive social media strategies aligned with overall marketing objectives and target audience demographics.
- Identify key performance indicators (KPIs) and goals to measure the success of social media campaigns.
- Create engaging and visually appealing content for social media platforms.
- Manage social media accounts and engage with followers by responding to comments, messages, and mentions.
- Plan, execute, and optimize paid social media advertising campaigns across various platforms.
- Monitor ad performance, analyze metrics, and adjust targeting and creative elements as needed.
- Monitor social media channels for brand mentions, industry trends, and relevant conversations.
- Prepare weekly reports summarizing key insights, trends, and recommendations for optimization.
- Available for stakeholder interaction in Eastern Standard Time (GMT -5)
PREFERRED SKILLSETS
- Native or expert proficiency in English (US)
- Proven experience working in North America, in a native English-speaking environment, or with US clients
- Background in the hospitality or restaurant sector
- Demonstrated ability to work on multiple projects with dynamic and leading organizations
COMPANY CULTURE & EMPLOYMENT ETHOS
- We strive to be an equal-opportunity employer with a fair and inclusive hiring process
- Our recruitment process values diversity, fostering an environment where all perspectives are valued.
- Occasionally, we post job openings limited to specific locations to address underrepresentation or to fulfill on-site requirements.
COMPENSATION POLICY
We are location agnostic. We understand that recruiting talent from all over the world entails considering different living costs, making it challenging to provide a fixed salary range in the job description. However, our policy is to offer fair and generous compensation tailored to each candidate’s skills, experience, and location to ensure motivation and satisfaction.