Specialized event venue marketplaces and directories offer restaurants and F&B brands an effective, targeted way to promote their spaces. Whether it’s for private celebrations, graduation parties, or corporate gatherings, these platforms provide an opportunity to attract new customers, generate additional revenue, and showcase the venue’s versatility.
Here’s how to promote a venue on event listing platforms:
Research Relevant Marketplaces & Directories
- Research event venue marketing platforms that focus on hospitality and restaurants
- Popular event platforms include:
Take High-Quality Photos
- Invest in professional photography.
- Include a variety of images that display:
- Indoor and outdoor areas.
- Ambiance and décor.
- Events that have taken place at your venue (if available).
- Seating arrangements and different configurations.
An overview of different types of seating configurations for events:
[wpdatatable id=3]Gramercy Tavern Event Deck
Gordan Ramsay Event Deck
The Pool Grill Event Deck
Prepare an Event Deck
Have all essential details ready in a visually enticing event deck, such as:
- Venue capacity
- Amenities
- Pricing
- Event types
- Food & beverage packages
- Operating hours
Check out the event decks we have created for Da Andrea and Mission Ceviche.
Menus Offerings
A well-designed and easy-to-understand menu is a must. Create:
- Visually appealing menus
- Tailored items for different events
- Digital and print versions
Write Compelling Descriptions
- Highlight the unique selling points of your restaurant.
- Discuss:
- Atmosphere
- Services offered
- What makes the space ideal
Sign Up for an Account
- Go to the event directories or marketplaces you’ve identified and sign up for a venue account.
Submit Your Listing
- Follow the marketplace/directory’s submission process:
- Upload photos.
- Fill in the venue details (capacity, pricing, location).
- Include contact information for bookings or inquiries.
- Ensure all information is accurate to avoid future delays.
Optimize Your Listing for SEO
- Use relevant keywords (e.g., “graduation party venue NYC,” “restaurants with private rooms NYC,” “corporate lunch space in NYC,” “birthday party venue NYC”).
- Optimize the title and description of the listing with clear, searchable terms to improve visibility.
Leverage Reviews
- Encourage clients to leave reviews on the platforms to enhance credibility and improve ranking on the marketplace/directory.
Monitor & Update Listings
- Keep all information up to date (especially availability and pricing).
- Photos should be fresh and aligned with any unique venue upgrades or seasonal changes.
Event Venue Marketing Strategies
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Social Media
- Share the listing across all social media platforms.
- Highlight events or features that might appeal to followers.
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Event Email Marketing Campaigns
Send an email blast to your existing clients, informing them that your venue is now listed on a specific platform.
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Collaborate with Event Planners
Reach out to local event planners and let them know about your listing.
Boost Your Events with Restaurant Marketing Solutions
Host events that are extra spectacular with Primi Digital’s tried and tested restaurant marketing strategies. From web development, event deck and brand book creation, and menu design to listing on venue marketing platforms, referrals, and social media ads and promotion, we take care of it all.
Why Should Restaurants Consider Listing on Venue Marketing Platforms and Directories?