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Case Study ·

Branding & Web

Da Andrea

A popular, long-running neighborhood Northern Italian restaurant in New York City with locations in Greenwich Village and Chelsea. It is well-known for its cozy atmosphere, outdoor patio seating, and daily fresh, hand-made artisanal pasta.

Client
Da Andrea
Location
Point Pleasant, NJ
Industry
Italian Restaurant
Logo update Visual identity Business branding Icons Web design
Da Andrea 01

The brief

Authentic Italian character across a refined mark and a seamless website.

Da Andrea wanted its digital presence to feel as authentic as its kitchen. We refreshed the logo, built a complete visual identity, and designed a seamless website — infusing Italian character into every element, with superior design and on-point branding.

From the core mark and icon set to printed collateral and digital assets, every piece was crafted to work together as one system: consistent, confident, and built to scale.

01 · Logo & identity

The Da Andrea mark.

An elegant serif wordmark with a delicate floral flourish — presented in navy-and-gold and on cream.

Da Andrea logo construction guide

02 · Brand guide

A system, documented.

Logo construction, typography, a navy-gold-cream palette, and a set of hand-drawn icons and brand elements — a complete, authentic Italian system.

Da Andrea logo construction guide
Da Andrea typography and colour palette
Da Andrea icons and brand elements

03 · Collateral

Branding you can hold.

Business cards, printed menus, and coming-soon announcements — refined collateral that carries the Da Andrea identity into the world.

Da Andrea typography and colour palette
Da Andrea icons and brand elements
Da Andrea logo construction guide
Da Andrea typography and colour palette
Da Andrea icons and brand elements

04 · Digital

A contemporary website.

A warm, image-led website across its pages — authentic Italian character with seamless navigation.

Da Andrea logo construction guide
Da Andrea typography and colour palette
Da Andrea icons and brand elements

Ready to build a brand that fills tables?

From identity to website to the system that keeps guests coming back — that’s what we do for restaurants and hospitality groups.

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